Air Asia BIG Loyalty Programme made history yesteryear beingness the starting fourth dimension Air Asia to province inward #KLIA2 inward conjunction amongst the launch of its novel livery.
The half-dozen lucky winners that participated inward #BIGPlaneProject Social Media challenger that was ran inward Air Asia BIG’s Facebook page volition larn their portrait caricatures featured on BIG’s Airbus A320, illustrated yesteryear Cheeming Boey or ameliorate known equally ‘iamboey’; a Malaysian spider web comic artist. Grand winner is Krittaphong Wongsachai, a BIG fellow member from Thailand leading amongst to a greater extent than than 500 votes as well as walking away amongst 100,000 BIG points equivalent to iii gratuitous furnish flights to Hong Kong from Bangkok.
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Focusing on ‘visiting friends as well as relatives’ category as well as beingness the largest segment of Air Asia invitee is BIG’s novel construct strategy, to utilisation stronger emotional connectedness amongst loved ones as well as BIG helps yesteryear offering move opportunities to its members. With this strategy, Air Asia members automatically becomes ‘BIG Shots’ which allows wider hit of benefits as well as perks, too equally earning as well as redeeming BIG points.
The Air Asia BIG Livery Launch was officiated yesteryear Azran Osman Rani, CEO of Air Asia X Berhad together amongst Alice Goh, Air Asia BIG CEO, Evert de Boer, AIMIA Inc. Global Business Development GM, Cheeming Boey, pop comic illustrator as well as Krittaphong Wongsachai, winner of the #BIGPlaneProject.
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